Content strategy (and placement) is a critical strategic marketing subject within Wealth Management (none more so than in the UK market this year).
This example is a webcast that was seeded on CitywireTV on the 17th May, 2012 to co-incide with Carmignac Gestion (one of France’s leading asset managers) making its London market entry.
In this ‘exclusive video’ Citywire Global interview the firm’s founder Edouard Carmignac. During the 9 minute video Edouard “reveals how Draghi caught him out, why Francois Hollande hasn’t prepared France for hardship and perhaps most importantly, as his funds Investissement and Patrimoine trail the benchmark, how he’s tackling his own under performance.”
Seeded on CitywireTV 17th May 2012.